The Hustle by Hanna is a podcast about the deeper psychology of building and the shared traits, experiences, and motivations that fuel people with the hustle.

The show explores the idea that hustle isn’t just about ambition or hard work,  it’s a deeper wiring, often rooted in childhood experiences, identity shifts, or unshakable personal drives: the need to prove something, escape something, create something, or become someone.

Through honest conversations with founders, creators, small business owners, and rising entrepreneurs, The Hustle by Hanna uncovers how people build , not just businesses, but belief systems, habits, and resilience. Some guests are already successful. Others are in motion, still shaping their stories. But all of them share a kind of internal drive and identity that sets them apart.
All Episodes

Latest Episodes

All Episodes
#13

RTRVR AI: The Browser Agent Changing How We Work

This episode marks a new kind of conversation on The Hustle by Hanna. Instead of spotlighting founders who have already scaled, Hanna turns the focus to the early hustle, the building phase where ideas are still taking shape and innovation is happening in real time.Hanna sits down with Bhavani Kalisetty and Arjun Chintapalli, co-founders of RTRVR AI, a browser-based agent that is changing the way people and businesses work online. Built to make the internet do more for you, RTRVR AI automates the everyday: researching leads, pulling data, sending emails, posting content, and even analyzing competitors, all while you focus on the bigger picture.For entrepreneurs, RTRVR AI can build prospect lists, send outreach emails, and follow up with leads automatically so they can grow the business without hiring another person. For marketers and creators, it can research trends, draft posts, and even publish content across platforms while they focus on strategy and storytelling. And for anyone buried in tabs, tasks, and spreadsheets, it can pull reports, find suppliers, or fill out forms in the background so their browser finally starts working for them.Bhavani and Arjun share how a late-night hackathon project turned into one of the most talked about tools in AI and what the “agentic web” means for the next generation of productivity.In this episode: • How RTRVR AI automates real tasks for businesses and individuals • Practical examples across marketing, research, and content creation • Why the browser is the next frontier for AI • The mindset behind building at the edge of innovationWatch this one on YouTube. It is a hands-on, demo-style episode where you can see RTRVR AI in action and follow along as Hanna tests live use cases.If you have ever wondered what it looks like when your computer truly starts working for you, this episode is the one to watch.Follow #TheHustleByHanna for more founder insights, behind the scenes clips, and weekly takeaways:• LinkedIn• Instagram
#12

Henry Elkus: Building Helena, a Global Institution Tackling Humanity’s Hardest Problems

Henry Elkus is the founder and CEO of Helena, a problem solving institution that brings together leaders from business, science, policy, and philanthropy to take on humanity’s hardest challenges. From climate change to AI safety to the future of democracy, Helena is rewriting how institutions act on the issues that will define our century.Unlike a think tank or a traditional nonprofit, Helena does not stop at ideas. It sources, vets, and implements real projects. That has meant protecting the U.S. electrical grid through the SHIELD Project, responding to pandemic threats through Helena Biosecurity, and reimagining democracy with America in One Room, a deliberative experiment featured on the front page of The New York Times.Henry started Helena when he was just 20 years old, leaving Yale to pursue the vision of building an institution designed to last far beyond his own lifetime. In less than a decade, Helena has grown into a platform where Nobel laureates, entrepreneurs, scientists, and policymakers come together to take action on problems that affect us all.In our conversation Henry shares:How he went from Yale dropout to building a global institution at 20 years oldThe relentless early hustle of cold emails, rejections, and conference crashes that led to Helena’s first members, including Nobel laureatesWhy Helena was structured to act across nonprofit, for profit, and policy channels depending on what a problem demandsThe inside story of Helena’s early projects, from securing critical infrastructure to advancing pandemic preparedness and democratic reformHis reflections on a decade of building and why Helena must be designed to outlive its founderThis is a story about ambition at scale and the grind it takes to turn vision into an institution that can change the future.Henry’s BookshelfHenry shared several books that have shaped his thinking on leadership, problem-solving, and building institutions:The Brothers Karamazov: A recent, life-changing read that offers a mind-blowing and intimate exploration of human nature, madness, and family dynamics through deeply developed characters.The Lessons of History: A profound 100-page summary of 50 years of historical study, conveying essential, repeated lessons about human nature and civilization that deeply changed his perspective.The Decline and Fall of the Roman Empire: A recent read that illustrates how civilizations collapse in slow motion, providing crucial, timeless lessons on structural decline and societal challenges relevant today.The Little Prince: His all-time favorite book for its ability to distill complex philosophical concepts into a simple, beautiful children’s story, representing a philosophy of life he constantly revisits.Paleolithic Cave Art (Textbook): An unexpected recommendation that sparked new ways of thinking about early human intelligence, communication, and the meaning behind ancient cave paintings.If you want to dive deeper into his bookshelf and follow along with the titles that continue to shape him, you can find his full reading list on ElkList or AnalogueDon’t miss next week’s episode:Listen and subscribe here:• Apple Podcasts• Spotify• TransistorFollow #TheHustleByHanna for more founder insights, behind the scenes clips, and weekly takeaways:• LinkedIn• Instagram
#11

From SpaceX to Precision Medicine with James Wallace

What does innovation look like in healthcare today? Is it about new technologies, billion-dollar exits, or the number of companies you build?For James “Jim” Wallace, the answer goes deeper. It’s about harnessing data and AI to transform patient care and making sure the science of medicine stays personal.Jim is an entrepreneur, investor, and thought leader who has built and backed companies at the crossroads of healthcare and technology. He’s also the author of Precision Medicine: The Science and Business of Personalized Healthcare, which unpacks how personalized healthcare is reshaping the future of medicine.In this week’s episode of The Hustle by Hanna, Jim and I dive into:The SpaceX lesson he learned from Elon Musk why “impossible” usually signals opportunityHow AI can turn costs into assets and give doctors time back to focus on patientsWhy trust is the biggest barrier in healthcare and how transparency with AI can increase itThe four drivers shaping the future of care: wearables, genomics, big data, and AIPractical steps patients can take today, from PGX testing to wearables, to improve their own healthWhat entrepreneurs in any industry can learn about empathy, customer trust, and innovation from healthcareJim’s story is proof that entrepreneurship isn’t just about companies, it’s about curiosity, impact, and reimagining the systems that touch every life.If you’ve ever wondered how technology can truly humanize healthcare, this is a conversation you won’t want to miss.Want the actionable playbook behind this conversation? James lays it out in Precision Medicine, now available on Amazon.Follow #TheHustleByHanna and connect with me for more founder insights, behind-the-scenes clips, and weekly takeaways:• LinkedIn• InstagramWant to learn more about my journey?Read my feature: Meet Hanna Laikin of BrightPoint Communications